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Privacy is more important than ever in today’s digital landscape. With increasing concerns about how personal data is collected and used, regulations like the Data Protection Regulation (DPR), California Consumer Privacy Act (CCPA), and the Children’s Online Privacy Protection Act (COPPA) (often...
In the competitive world of digital marketing, CPA network managers play a vital role in connecting advertisers with affiliates to drive performance-based results. To succeed in this dynamic environment, they rely heavily on affiliate tracking platforms that can streamline operations and provide...
The gambling vertical is known for its high competition and strict regulations, making it essential to choose the right geo and traffic source. In this case, we focused on Azerbaijan — a geo with significant gambling traffic potential but also considerable competition. The goal was to generate...
Running a token presale isn’t easy, especially with the market being as crowded as it is. But if you have a good strategy and a solid approach, you can still have some good results. The marketer from this case study cracked the code with PropellerAds new ad format Telegram Ads.
Their results...
Identifying tools that genuinely make a difference can be a challenge in the rapidly evolving affiliate marketing landscape. A notable option is Trafee's smartlink, an innovative approach to traffic monetisation that broadens opportunities for specialists in arbitrage, enhancing their workflow...
Affiliate marketing has evolved from just experimenting with campaign funnels and looking for profitable offers. Nowadays, both solo affiliates and affiliate teams approach it like a legitimate business, following clear processes. Achieving success now relies on effectively managing budgets...
Google Ads agency accounts, also known as Google MCC (My Client Center Accounts/ Manager Accounts), offer affiliate marketers a number of benefits. Unlike regular ad accounts, these accounts are highly trusted by Google, and therefore, they allow affiliates to enjoy faster campaign approvals...
Ok, as usual, there has to be a very intriguing introduction about the future. The future is here. My name is Julia, I am an affiliate manager at Cpamatica and I know big secrets that you don’t know—and neither does anyone else… But let me save you some time and get straight to what I really...
When you're launching an advertising campaign, the last step is paying for traffic. As an affiliate, you have two main options:
Use your own card: This seems straightforward, but there's a catch. Not everyone has credit cards from USA, UK or EU banks, and many advertising platforms require...
This guide was crafted with our advertisers in mind, eager to explore the untapped potential of Kenya's booming iGaming scene. With sports and entertainment campaigns reaching new heights, now is the time to act fast and outpace the competition. Inside, you'll uncover a detailed breakdown of the...
Hi everyone! My name is Mark, and I am one of the members of the internal media buying team at AnyBill — a service that provides affiliate marketers and affiliate teams with payment cards to pay for advertising. Today I want to tell you how I ended up in affiliate marketing, why payment systems...
South Korea is a special market for Gambling, with a booming economy and changing digital landscape. As one of the biggest economies in Asia, South Korea has a tech-savvy population but with a complicated iGaming regulatory framework. But even these points do not prevent the affiliates from...
The iGaming sector in 2025 is poised for significant transformation. With advancements in technology, shifts in player behavior, and evolving affiliate marketing strategies, the landscape is rapidly changing. The Stars Partners team has pinpointed five major trends expected to create a...
Google Ads is changing the rules again, and this time, the gambling niche is in the spotlight. There are new updates announced in Google’s Help Center that will affect landing pages with direct affiliate links. These new rules promise to be serious, so affiliates need to prepare for the changes...
Businesses invest substantial resources in advertising, with budgets growing annually. But higher spending alone doesn’t guarantee better results. A smarter approach is to refine and optimize campaigns to enhance their performance.
This guide explores ad optimization and effective techniques to...
Today we’re sharing a case that might be useful if you’re testing Telegram Ads traffic—or thinking about it.
One of our partners ran a campaign for a Telegram-based iGaming mini app and hit a 9.86% CTR with no optimization or postback. Here’s the breakdown:
Overview
This campaign focused on a...
Ad fatigue is a common issue in the digital advertising landscape. As users repeatedly see the same creatives, engagement drops, leading to lower click-through rates (CTR) and wasted ad spend. On average, CTR declines by 15% within the first week of a campaign. Traditional solutions, like A/B...
It’s ROIads ad network, and this article is dedicated to Crypto Trading as well as the top GEOs to run profitable campaigns!
The trading vertical stands out as one of the most lucrative in affiliate marketing. With high commissions and payouts, extended customer lifetime value (LTV), and an...
Media buying faces significant threats from fraudsters who use bots, click farms, and other manipulation schemes to tamper with advertising budgets. The digital advertising industry loses billions of dollars each year due to fraud, making an effective anti-fraud strategy not just an option but a...
The term gamification is increasingly prevalent in the gambling sector, raising the question of whether it is merely a trend or an effective strategy for enhancing key performance indicators. Mares, CEO and partner at Stars Partners, provides insights.
Mares, could you clarify what you mean by...
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