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Low physical activity, poor nutrition, and an aging population are leading to an increase in the number of cardiovascular diseases. The high cost of medical care contributes to the growing public awareness of the need for prevention and treatment of these diseases. All this creates an excellent...
India is one of the most attractive markets for traffic arbitrage today. With over a billion users, low click costs, high engagement rates, and massive demand for mobile apps, dating, betting, and sweepstakes, the conditions are ideal for long-term profitability.
In this article, we’ve gathered...
Scaling eCommerce campaigns while keeping ROI stable is a challenge for most affiliates. Rising acquisition costs, inconsistent traffic quality, and the risk of over-optimization often cut into profit margins.
This case study shows how a media buying agency used Push ads + some additional...
Currently, within the arbitrage media space, there is high demand for alternative traffic sources. For instance, certain affiliate programs, seller agents, and influencers are actively promoting native ad networks. So today we will present a case study from one of our media buyers who was...
A creative is the first element of the sales funnel that a user interacts with. How well you grab their attention and address their triggers determines whether they’ll proceed to the pre-landing or not. In this article, we’ve gathered all popular creative approaches with examples from SPY tools...
Affiliate marketers often go the extra mile to squeeze value out of their Google Ads campaigns. They try to perfect their ad creatives, use cloaking tools, and carefully follow the rules of the advertising platforms. However, some of the actions they take within their Google Ads account can...
In the wave of digital marketing, advertising has become a core strategy for businesses to acquire users, build brand awareness, and boost sales. To run campaigns smoothly on major social media and programmatic advertising platforms, the very first step is to open an advertising account.
For...
Every affiliate knows the grind: constant bid changes, zone blacklists, and hours spent in spreadsheets. That’s where CPA Goal inside ROIads ad network steps in. Instead of juggling manual tweaks, you set a target cost per acquisition — and the platform keeps your campaigns within that range...
The main trend of the outgoing year 2024 is "whitening" (shifting to legitimate marketing). As strange as it may sound, the vertical of nutra (nutraceuticals/health supplements) has also been affected by this. Many have realized that scare-teaser ads not only fail to capture the entire potential...
Since early 2025, affiliate marketing forums have been filled with complaints about Google Ads rejecting advertising campaigns without clear justification.
Google’s algorithms are either pausing campaigns or banning accounts entirely, even when landing pages appear to be fully compliant with...
The Nutra market continues to grow: the demand for dietary supplements, skincare products, and rejuvenating supplements is expanding, and along with it, approaches to traffic, offers, and advertising strategies are changing. In 2024, a record number of newcomers came into arbitrage, many teams...
Ever noticed that the more you see something, the less you want to look at it? That’s exactly how ad fatigue works. When people are exposed to the same ad over and over, their interest fades - and so does the ad’s performance.
For digital marketers, recognizing and addressing ad fatigue is...
If you’ve been in the Nutra game for a while, you already know one thing: creative fatigue is real. But while angles come and go, certain creative formats continue to drive conversions — especially when tailored to 35+ audiences.
Here’s what still works (and why):
1. Proven Formats That Don’t...
Travel is one of the most misunderstood verticals in affiliate marketing. The average affiliate's view of a travel campaign strategy is a two-step process: pick an offer with the highest rates (regardless of whether it's an airline or aggregator) and start sniping keywords until profitable...
In March 2025, Telegram reached 1 billion monthly active users, which makes the platform more than attractive for advertisers of any kind. But this is not the only important pisces of stats that affiliate marketers need to know about the messenger.
RichAds ad network team has made a compilation...
Running Nutra in 2025 means playing a high-stakes game with Meta. Aggressive claims, misleading angles, and outdated tactics? They’ll get you flagged before your first $50 in spend.
But scaling without bans is possible — if you follow the rules and know where you can bend them.
Why most bans...
In 2025, iGaming content marketing is reshaping how sports enthusiasts connect with major global tournaments. As the digital landscape becomes increasingly integrated, content plays a pivotal role in capturing attention, building engagement, and driving conversions across fan bases of football...
Every media buyer has been in this situation at least once. You spend hours developing the perfect creative, warming up the account, launching the advertising campaign, hoping to receive fresh leads who will buy weight loss pills or deposit in a casino — but a few minutes later, a rejection...
In the rapidly evolving iGaming landscape, traditional affiliate marketing strategies are becoming ineffective. Simply driving high volumes of traffic no longer guarantees success. The industry has matured; operators are increasingly discerning, and players have higher expectations. Affiliates...
If you’ve been following new frontiers in affiliate marketing, you’ve probably noticed the rising interest in AI Dating. This vertical is rapidly gaining traction, and for good reason.
Let’s dive deeper into why AI-driven dating platforms are grabbing so much attention and how you can carve out...
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