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Alex Riddick, CEO and founder of PIN-UP Partners and Riddick’s Partners, spoke at the AIBC Eurasia conference, offering an extensive retrospective and visionary outlook on the entire affiliate market. How did the industry evolve from local “exchange platforms” to complex predictive models? Why...
Sports events generate engagement 365 days a year - that’s what makes them so powerful compared to other seasonal trends. Unlike short-term holidays or temporary hypes, sports never pause. Whether it’s the middle of winter or peak summer, there’s always a major game, tournament, or championship...
A TikTok shadowban is a hidden restriction where the platform limits your content reach without sending any notification. Videos stop getting into the For You feed, disappear from hashtag search, and organic growth is basically cut off.
For affiliates, media buyers, and SMM teams, this is a...
The affiliate marketing industry hit $42.6 billion in 2026, but something interesting happened along the way: the playbooks that worked in 2024 started failing. Hard.
We sat down with two people who see this evolution from the front lines every day: Olga Karpenko, Affiliate Team Lead at...
Chinese New Year, often referred to as the Spring Festival, is a traditional 15-day holiday rooted in ancient agricultural cycles. For centuries, it has marked the transition from winter to spring — a symbolic reset point.
Traditionally, this period is associated with clearing out bad luck...
Google Ads uses multiple layers of automated and manual moderation. At the core are AI and machine-learning algorithms that analyze accounts, websites, and billing data 24/7.
Dozens of parameters are taken into account, including IP addresses, cookies, devices, fingerprints, ad creatives...
CPA Goal is a smart optimization tool built to maximize conversions while keeping CPM or CPC costs under control. It automatically removes placements that fail to meet your target CPA (eCPA) or conversion volume, allowing real-time optimization to take over instantly.
This approach tackles one...
Hey guys. Sharing a short breakdown of affiliate marketing trends we’re already seeing and expect to fully play out in 2026.
The observations below are based on input from the ROIads team, who work daily with push and pop traffic, campaign setup, optimization, and advertiser support. The goal...
This case study breaks down a desktop push campaign in the antivirus vertical, showing how it was structured, tested, and optimized step by step.
The offer promoted was Avast Antivirus, a well-known PC antivirus product, run via the ROIads advertising network.
The advertiser has long-term...
Affiliate Marketing 2026: What Actually Increases Profit - and What’s Just Noise
By 2026, affiliate marketing has clearly split into two camps:
those who earn systematically, and those who constantly chase trends.
AI, UGC, short-form video, new formats - all of this sounds impressive.
But...
When most people hear “affiliate marketing,” they picture complicated funnels, expensive websites, and months of work before seeing a single result. The common idea is that you need to build a blog, pay for hosting, or spend hours learning technical skills just to get started.
Here’s the truth...
Why AI Chat Funnels Are Starting to Compete With Traditional Dating CPA Offers
Some early observations from testing conversational monetization on adult traffic
For a long time, classic dating CPA offers have been one of the easiest ways to monetize adult traffic.
The flow is simple: send...
🇬🇹 Guatemala 45+ Market: Stable Demand & Clean Approvals
Guatemala is a GEO where health-focused nutra products perform consistently, and the 45+ audience is actively looking for reliable, proven solutions.
If you’re searching for a market with clean approvals and predictable CR, this is the...
Launching campaigns is far from simple, and to avoid “burning out” time after time, it’s crucial to prepare thoroughly and eliminate common mistakes that can seriously impact performance. The topic of failures may seem overused, but it’s always worth double-checking that everything is covered -...
🔥 Czechia Delivers Strong Numbers: Why This GEO Is Now a Top Performer — and Which Offers Convert Best
If you’re looking for a European GEO with stable conversion rates, high approvals, and minimal competition, it’s time to take a closer look at Czechia.
This is one of those markets where the...
If you’re looking for a new performance strategy to push eCommerce, we believe that Vietnam + TikTok Shop is a combo you should test.
Vietnam’s social commerce market is projected at around $5B in 2025 with double-digit growth through 2030. TikTok Shop VN is one of the main growth engines here...
🔥 Portugal Delivers Clean Profit: The TOP-3 Offers Showing the Best Conversion Right Now
For several months in a row, Portugal has remained one of the most stable and profitable GEOs in Europe. Minimal competition, high audience trust, and predictable conversion rates make it an ideal...
The global nutra market is dynamic and rapidly evolving, reflecting growing consumer interest in natural health and wellness solutions. For affiliate marketers, tapping into these trends means more than just pushing products - it requires a deep understanding of regional preferences, culturally...
PIN-UP Partners explain what to test, taking into account the local specifics of this GEO.
Not long ago, we shared a successful case that clearly showed: Mexico remains one of the most profitable GEOs in LatAm if you work with the right traffic sources.
A smart choice of source became one of...
Oleksandr Hloza, PIN-UP Partners, “In this market, the winner is not the one who simply reacts, but the one who acts proactively.”
Like everyone else on the market, we see changes happening on the affiliates' side. The simplest example: if there’s a wave of account bans in the traffic sources...
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