🧩 [Guide] Build a Conditional Motor Vehicle Accident Quiz Funnel in LanderLab

If you’re running legal or insurance lead gen campaigns, you know how important it is to pre-qualify traffic before it hits your buyer’s filters.

I just built a Motor Vehicle Accident Quiz Funnel in LanderLab that does exactly that — using conditional logic to automatically route users down different paths.

Why it works​

Instead of sending everyone to the same form, you guide them based on their answers:

• Injured? → Show the case review form.
• Not injured or already hired an attorney? → Send to a short thank-you page.

This simple setup improves:

Lead quality
Funnel conversion rate
Call center efficiency (less junk data)

How I built it (took 7 minutes)​

Step 1: “Were you injured during the accident?” → Yes/No



Step 2: “Was it your fault?”



Step 3: “When did the accident happen?” (3mo / 6mo / 1yr / 2yr)



Step 4: “Have you hired an attorney?”
 ↳ Conditional path here:
  - If “Yes” → Go to Thank-You Screen
  - If “No” → Go to Case Review Form



1. Conditional Path 1: Collect name, email, phone, ZIP



2. Conditional 2: Thank-You screen

Results​

Dynamic user flow that adapts to each response
Cleaner data → better payouts
Zero dev time

Watch the video walkthrough here:


Or build your own inside LanderLab → https://landerlab.io