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Ecomobi- Category: Affiliate Networks
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LuckyCards- Category: Other
You launch a COD Nutra campaign, CPL looks good, leads start coming in, and then the advertiser reports a weak approval rate.
The natural conclusion is: bad traffic. Sometimes that is exactly the problem. But approval rate alone does not tell you enough to make that decision.
Once a lead is...
For an iGaming operator expanding into new markets, SMS can look deceptively simple.
A player enters a phone number. A message is sent. The player receives it.
In practice, the messaging layer gets more complicated as soon as you start operating across multiple GEOs.
An OTP sent during...
You launched the campaign, Clicks are coming in. The dashboard affiliate network says 0 conversions - 0€. Before you kill the campaign or throw more money at it diagnose the funnel in a fixed order.
1. Start with the funnel
Before changing anything, write down exactly what should happen...
We asked Kirill Shkuratov, Head of International at Leadgid, some of the questions that come up most often among our affiliates. Read, save, and use these insights in your next campaigns.
1. Leadgid works with 35+ GEOs. If you were an affiliate with a $500–1,000 test budget, where would you...
A/B testing seems straightforward: take a landing page that already works, change one element, compare the results, and keep the stronger version.
In practice, even small changes can affect the entire funnel. Here are six real testing cases and the lessons they highlight.
1. A new design that...
When you run COD or Nutra campaigns, generating the lead is only half of the job. A customer can click the ad, submit the form and enter the CRM — but someone still has to reach them and confirm the order.
In practice, there is another conversion funnel after the landing page:
Lead → Call →...
Would you pay 3.5× more per impression if it meant getting each target action 38% cheaper? That’s exactly what happened in this Paid Social campaign: 15,091 target actions at $1.16 each.
We’re continuing our Paid Social Traffic series with another case where the format cost 3.5× more per...
Every affiliate media buyer has stared at two dashboards showing different numbers for the same campaign. Your tracker says one thing. The ad network says another. Neither side is lying — they are measuring different events at different points in the same chain. Understanding why that gap...
You find something you love. You post it. Your followers ask where it’s from. A few days later, the post gets buried under everything else you’ve shared.
The recommendation is still great. It’s just harder to find.
For creators, this happens all the time. Your favorite fashion pieces, beauty...
![[Case study]: $1,581 From Facebook Traffic With the Social Survey Constructor](/f/data/attachments/81/81730-33204ba401cd5c02d1133d867f949f59.jpg)
Today, we’re looking at another example of how controlled scaling, the right tools, and a clear strategy can deliver a strong result.
This time, the campaign started with a modest ad budget. Still relatively new to the ProPush.me Constructor, the publisher sent Facebook traffic to landing pages...
Ask most media buyers what vertical they'd point to first, and gambling still comes up fast. Big payouts, funnels people already understand, serious traffic volume available. Fair enough. But it's not the same game it was a few years back — getting in costs more, regulators are watching closer...
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If you've run affiliate marketing campaigns for a while, you know the drill very well. You pick a GEO, set a bid, upload a creative, and monitor metrics to optimize data-based. The feedback loop is fast enough that you can course-correct within a day. But when you move the budget into video, you...
Two new protocols are getting a lot of attention in e-commerce right now: OpenAI’s Agentic Commerce Protocol (ACP) and Google’s Universal Commerce Protocol (UCP). Both let an AI agent complete a checkout without the shopper ever leaving the chat window, and both are already live with major...
It's a familiar trap: CTR looks great, traffic is flowing, but bookings barely move. The obvious instinct is to push more traffic, more budget, more creatives, more volume. But once you break down which clicks are actually converting, the problem often isn't how much traffic you have
A click...
Not all African GEOs are equal when it's mVAS you're running.
A few will make you money. A few will drain your budget fast.
Let’s look at it closer.
The thing about mVAS in Africa, it isn't one market—it's seven or eight markets that share a payment rail and almost nothing else.
The affiliates...