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Follow Along Optimizing a CPM Campaign (Popads)

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Mar 1, 2021
Hello everybody, hope you all are fine and vaccinated! ๐Ÿ˜…

I'm working on a cpm campaign in popads and trying to optimize it (cut not-performing segments). And I do have a quick question and want to know your opinion.

Below are result of one of my recent cpm campaigns sorted by conversion (image 1) and visit (image 2):

images 1:

image 2:

As you can see, there are publishers (website IDs) with 5% to 10% conversion rate in image 1. I wanted to ask, from the data I've gathered (~6800 visits) can I
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