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According to Statista, the dating market in India is worth $70 million. To put that into perspective, in the United States, online dating brings in $1.39 billion annually, while in England, it generates $198 million annually. On the other hand, the gambling industry in India is estimated to be around €2.65 billion per year. Considering that India has a population of one and a half billion people, dating is not very popular there, especially compared to gambling.
This fact scares off many affiliate marketers for obvious reasons. If dating is not successful in India, it would be better to target a country where this vertical is more popular. However, since there are not many affiliates focusing on India, there is less competition, and affiliates are more likely to get traffic.
In this article, we will explore how to achieve a good ROI when promoting dating offers in India, why the InPage Push format is the best to use, and how to create high-converting ad creatives for this geo.
This fact scares off many affiliate marketers for obvious reasons. If dating is not successful in India, it would be better to target a country where this vertical is more popular. However, since there are not many affiliates focusing on India, there is less competition, and affiliates are more likely to get traffic.
In this article, we will explore how to achieve a good ROI when promoting dating offers in India, why the InPage Push format is the best to use, and how to create high-converting ad creatives for this geo.