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Guide The Anatomy of a High Converting Advertorial on Native

1win

Nick

🧙🏻‍♂️ Wizard 🔮
Staff Member
Community Leader
Joined
May 7, 2018
Messages
4,459
Recently, there seems to be quite a bit of interest in native advertising. Anyone that’s looking to get started is more than likely going to want to use a landing page to get the best results.

But where does one start? Let me help you…

If you’re new to a particular vertical, ad format, or ad network, it’s typically a good idea to start with spying so you can see what other people are having success with.

So I fired up Anstrex and did some spying. After meticulously analyzing 100’s of landing pages, I’ve created what I’d like to call “The Anatomy of a High Converting Advertorial on Native” as you see below:

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Advertorials are by far the most popular type of landing page used on native traffic. This is because the landing page type matches the ad format really well… someone sees a “native” article/ad on a website, clicks, and is taken to a legit-looking article that’s really just a story/article selling the reader on whatever you’re promoting.

They work for many different verticals, including home improvement (solar, siding, etc.), finance (debt, loans, credit, etc.), nutra (weightloss, cremes, fungus, etc.), crypto, gambling, and a whole lot more.

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The
 
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