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Step 10 - Analyzing Your PopAds Campaigns using BeMob

RollerAds
Partners.House
Your BeMob postback is not setup properly on MOBIPIUM. I know this because you are not reporting conversions on BeMob. You can fix it here:
 
Okay, that looks correct. Make sure that you have cid set as the click ID value in your BeMob:
 
Hey @Luke
I launched the campaign, already spent the $5, and the results are in.
Similar to what you got in the test run.



A better strategy would probably be to find more stable sources for higher payouts for these types of offers if you wanted to scale.
Can you please explain this part?

I am also getting this error when optimizing countries -


What should I do?
 
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I am also getting this error when optimizing countries -


What should I do?
Seems odd, but they must have removed those GEOs from your account already so I would just focus on the ones they still have listed in the GEO selection.

Can you please explain this part?
Sure, MOBIPIUM uses a variable payout that changes. My recommendation would be to test other sources of these offers at a static payout that doesn't change. Two companies I am currently using with static payouts are EvaDav and Zeydoo 👍
 
Seems odd, but they must have removed those GEOs from your account already so I would just focus on the ones they still have listed in the GEO selection.


Sure, MOBIPIUM uses a variable payout that changes. My recommendation would be to test other sources of these offers at a static payout that doesn't change. Two companies I am currently using with static payouts are EvaDav and Zeydoo 👍
Thanks for the help.
I ran the second test with the countries that were profitable.
After the $5 was spent, I analyzed the results.

It turns out that Thailand is the best performing one.
But, there is actually very little traffic, I may make $0.05 - $0.20
If I change the offers as you said, then also I will not go beyond $0.50/day
What should I do?
 
It turns out that Thailand is the best performing one.
But, there is actually very little traffic, I may make $0.05 - $0.20
If I change the offers as you said, then also I will not go beyond $0.50/day
What should I do?
You can start testing Thailand in other pop traffic sources :)
 
Here is my test results. spent 5 USD. followed tutorial. but i added IOS to the list and browsers Chrome & safari, Didnt touched anything about form factors targeting
Spent 5 usd. and here is the results




and then i ran the same campaign again -> after few hours without changed anything with the budget of 2.5$

here is the results



and here is the country wise report for above both spendings



Here i see i got conversations from countries --> Iran, Morocco, South Korea, Spain, And Brazil

then i ran the campaign again with only with Iran, South Korea, Spain & Brazil ( I forgot adding Morocco to the targeting list )
and also i removed --> push_notification_6 from the list. as it does not gave good results

Here is my results after my campaign Results after above changes were made.



and country wise




Spent $10 usd total.

This is my first campaign. I never tried Paid Traffic Previously
this is my Overall Report for $10 Spendings
Please suggest me some Tips to optimize
 
Ok, so I got this far and found something that's confusing me.
I've had 40,570 unique visits and I've done three rounds of optimization, things are going pretty well, all the numbers are going in the right direction. I've been keeping an eye on other variables in BeMob out of curiosity and I noticed that most of that traffic is going to one screen resolution, 800x600.
It's had 38,810 of my visitors, thats nearly 96% of my traffic going to one screen resolution.

Should I try to optimize this variable or should I remove it?
 
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Should I try to optimize this variable or should I remove it?
Seems most of the Android devices you are targeting have that size. If you remove it, you won't be getting much traffic at all. I would focus on other variables.
 
After my first run I got 6156 clicks on Mobipium and 10,267 in BeMob.
I really don't like that I'm waisting so much percent of the traffic. Should I switch from BeMob to something else?
 
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After my first run I got 6156 clicks on Mobipium and 10,267 in BeMob.
I really don't like that I'm waisting so much percent of the traffic. Should I switch from BeMob to something else?
Seems like a fairly large click loss. Are you seeing conversions?
 
Seems like a fairly large click loss. Are you seeing conversions?
Yeah. I had a lot of conversions at that time, but didn't find any country that would be worth to optimize. So I put it aside.
 
Hi! It says: No data available. Can someone help?
 

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Choose date to be yesterday, as I think you have started a new day with the tracker time
 
Started with the campaign yesterday and the results were, as expected.

Spent $5, got 46 conversions, $0.47 revenue, and lots of useful data to analyze.
With this data, I have lots of questions. I am still not sure, so sharing campaign results and my queries.

Sharing the screenshots of the BeMob reports.

a) Shall I go with the offer1 only or running all offers is fine?
ROI
Offer 1 : -76.67% , Offer 2: -89.46%, Offer 3: -92.12% , Offer 4: -94.68%, Offer 5: -97.92%

b) Hour of the day shows 16:00 to 16:59. I think it is useless information for this campaign because $5 just got consumed in this period.
Had the amount been more, I would have got more meaningful insight.

c) There are 11 countries providing more than one conversion



Apart from these, there are some countries with 3 digit visit count but zero conversions :
Vientnam with 336 visits (cost $0.09), Malaysia 1168 visits (cost $0.032), Morocco 213 visits (cost $0.06), Nepal 167 visits (cost $0.05), Albania 183 visits (cost $0.05), Japan 153 visits (cost $0.04).

Which countries should I keep in the updated (optimized) campaign - All 11 countries with more than one conversion OR I can consider some of the other countries with the triple-digit visit count too OR some other combination (drop some countries from 11 countries)?

Also, I do not know, how you people see potential in a country. I am sure, it's a subjective matter but most of you would agree at least in 80-90% of your analysis. So, can you please help here?

d) Not sure, how should I arrive at the new bid for the day.
Please suggest.

e) Shall I increase the daily budget to $10 to scale or wait for few more days?

f) Shall I optimize for WebsiteID too at this stage?
What should be my considerations

g) When do you start optimizing for Category?

h)
Is there anything I am missing which is important for optimization?

Thanks to all in advance :)

Other screenshots:






 
c) There are 11 countries providing more than one conversion

First step would be to simply run another $5 or so to the countries with conversions that are positive. That's what I would recommend anyway. I would include all the green + Peru.

You do not want to change too much at once. Basically 1 or 2 changes at a time. That way you know what is actually positively impacting your campaign.
 
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