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Push Notification KPI's

Geozo

marketingnerd

Super Contributor
Joined
Oct 1, 2018
Messages
105
Hey all,

I have been testing different Push campaigns on Propeller Ads and have yet to get one conversion. I would like to get feedback on what others in the community have achieved with their campaigns. I understand that there are many variables that can impact a campaign such as Geo, Vertical, Offer, LP, Device, Creative, etc.

The 2 metrics that I am interested in is Push CTR (click-through-rate) and conversions per click. I have a campaign that just started that I will use to give as an example.

Number of conversions: 0....

Creative CTR% : 0.32

Geo: UK

Vertical: App Install

1546914911317-png.2303

What
 
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