chaohanghai
Lurker
- Joined
- Jun 13, 2024
- Messages
- 37
Hi guys, newbie here.
I recently encountered a puzzling issue while promoting offers using POP traffic:
there's a significant discrepancy between the impressions recorded by the traffic source and the clicks tracked by my tracker. Let me explain my situation:
Traffic Source: PropellerAds
Type: POP
Tracker: Binom V1
Tracker Server: Google Cloud, Tokyo Data Center
Using yesterday's data as an example:
1.Traffic Source Data:
2.Binom Data：
As shown in the screenshots:
Could you please help me analyze whether this data loss is normal? If it’s not, where should I start to reduce the loss rate?
I recently encountered a puzzling issue while promoting offers using POP traffic:
there's a significant discrepancy between the impressions recorded by the traffic source and the clicks tracked by my tracker. Let me explain my situation:
Traffic Source: PropellerAds
Type: POP
Tracker: Binom V1
Tracker Server: Google Cloud, Tokyo Data Center
Using yesterday's data as an example:
1.Traffic Source Data:
2.Binom Data：
As shown in the screenshots:
- First campaign: The traffic source shows 56,169 impressions, but Binom recorded 42,146 clicks, a loss of about 25%.
- Second campaign: The traffic source shows 41,875 impressions, but Binom recorded 31,405 clicks, a loss of about 25%.
Could you please help me analyze whether this data loss is normal? If it’s not, where should I start to reduce the loss rate?
