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- Oct 18, 2022
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CASE STUDY: 146% ROI ON UTILITIES AND PUSH ADS
In this case study our client will share his experience of running campaigns in the utilities vertical, which is one of the top verticals in OnClickA. He ran campaigns for several GEOs, mainly Tier-2 and Tier-3. In this case study he will discuss his campaign targeting Bangladesh.
Traffic source: OnClickA
Ad format: Web push + In-page
CPA Network: GuruMedia
Offer: Android Cleaner
GEO: Bangladesh
Period: 02/03/2023 - 16/03/2023
Costs: $242.79
Profit: $356
ROI: 146.6%
“When choosing an offer, I considered payout, pre-lander potential, compatibility of traffic and offer, EPC, CTR, and eCPM. I selected an offer for an application that cleans memory and optimizes the phone. The payout was $0.067 per installation of the trial version. It required a pre-lander.
There could be several reasons why running affiliate marketing utility offers is profitable in Bangladesh.
1. One reason could be the relatively low cost of traffic in Bangladesh compared to Tier-1 countries, which allows for a higher ROI.
2. Additionally, there may be a high demand for utility applications in Bangladesh due to the increasing use of smartphones and the need for device optimization.
3. It's also possible that there