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Admitad & Gulf News launch the first coupons and deals section in a MENA newspaper

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Admitad Affiliate

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(Dubai – 21 December, 2021): Gulf News, the leading English language news website in the UAE and bestselling newspaper, has collaborated with the global affiliate network Admitad, to launch the first discount codes sectionon a news site in the Middle East and North Africa (MENA) region, utilising the ‘White Label’ solution provided by Admitad.

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The ‘White Label’ service provides publishers with a complete solution, whereby Admitad handles the design and development of the section, creates and manages the content every day to include the best available deals and coupons, in addition to continuously optimising the content for search engines, thereby improving overall search ranking.

As eCommerce grows exponentially in the MENA region, driven by a rapid increase of online merchants and various payment methods, consumer behavior has evolved as users search and seek the best offers to start their shopping journey.
Introducing a discount codes section, offering coupons and deals, on a news site answers that need, adding value and usefulness to current readers and attracting a significant number of new visitors. It provides more user engagement opportunities and creates a new source of income for publishers.

Artem Rudyuk, Head of MENA at Admitad Affiliate, commented on this cooperation by
 
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