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Zip Targeting PPC Ads For Affiliate Lead Gen/Pay Per Call

Adavice DSP
I

inspire

Contributor
Joined
Mar 29, 2021
Messages
28
Anyone know if there’s a benefit to zip targeting and/or phrase match term + zip (I.e. Roofing 11550) in PPC Ads for lead gen/pay per call?

I’m trying to figure out how affiliates are even able to
 
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