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Guide The Complete Guide to Ad Account Opening: Strategies, Requirements, and Best Practices

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Novabeyond

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Introduction: Why Ad Account Opening Matters for Businesses



In today’s competitive digital landscape, ad account opening is the first and most crucial step for any business aiming to run successful online advertising campaigns. Whether your goal is to advertise on BIGO Ads, KWAI, MediaGo, popIn, Mintegral, Moloco, or major platforms like Google, Facebook, and TikTok, having a properly set up ad account is essential for:



● Accessing advanced targeting tools.

● Running measurable, data-driven campaigns.

● Scaling your campaigns globally.



However, ad account opening is not always straightforward. Businesses often face challenges such as verification requirements, payment restrictions, and ad policy compliance. This guide will let you know everything about ad account opening, including requirements, procedures, and whether to open accounts yourself or through a third-party advertising agency.

Understanding Ad Account Opening



Ad account opening
refers to the process of applying, verifying, and activating an advertising account on a chosen platform so you can launch campaigns. Each platform has its own rules, eligibility criteria, and documentation requirements.



Common Platforms for Ad Account Opening:​



● Top publishers: Facebook/Meta, Google, TikTok, Bing

● Social media traffic: BIGOAds, Kwai, Snapchat, Twitter

● Native publishers: MediaGo, Taboola, Outbrain, popIn, Zemanta, MGID

DSP platforms: Mintegral,
 
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