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Performance on these offers is good. My ROI is probably similar to what it would have been with a CPA bid campaign but SmartCPM + CPA Goal does seem like a pretty good solution. Today, I think I'll make some adjustments to my bids to see if I can squeeze out more profit before these are paused (assuming they will be but hopefully not). There are a few more GEOs available for these that I'll setup as well.
May I ask, does the optimization of the zone rely on the algorithm itself or manual optimization? If it is manual optimization, then what is the standard?
May I ask, does the optimization of the zone rely on the algorithm itself or manual optimization? If it is manual optimization, then what is the standard?
The Galaksion CPA Goal algorithm will optimize the zone for you and it seems to do a good job. You set the parameters and it will pause the zone (although it does it internally and you cannot see it paused if you do your report by zones which is a little weird, @Galaksion).
I've been setting my CPA Goal at the payout (I was doing 70% of the payout but just bumped it up since I would normally optimize like this) and then modified the parameters a bit from the defaults.
I setup some new GEOs yesterday to test and knew they did not have as much traffic but I'm hoping by tomorrow they'll be profitable and we'll see more profit trickle in until the US version is unpaused
Traditionally, I would duplicate these winners on Adcash to scale. Adcash has gotten a bit more strict so I may need to setup my own prelander if I decide to go that route. Might be worth a shot either way.
The Galaksion CPA Goal algorithm will optimize the zone for you and it seems to do a good job. You set the parameters and it will pause the zone (although it does it internally and you cannot see it paused if you do your report by zones which is a little weird, @Galaksion).
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