Hello,
so I played around with TONIC Zero Click (domain traffic) and figured out I could try adult. Used casual dating and Dating smartlink from LosPollos, put up a split test on Voluum and let it rip.
Result is costs of 27 USD plus taxes, and one conversion for 6.30 USD. I pauses the campaign to rethink.
To get decent volume I do not believe I can bid less. A ROI of -75% is certainly not good, but not terrible either.
How do I optimize this now? Is one conversion even enough to do
so I played around with TONIC Zero Click (domain traffic) and figured out I could try adult. Used casual dating and Dating smartlink from LosPollos, put up a split test on Voluum and let it rip.
Result is costs of 27 USD plus taxes, and one conversion for 6.30 USD. I pauses the campaign to rethink.
To get decent volume I do not believe I can bid less. A ROI of -75% is certainly not good, but not terrible either.
How do I optimize this now? Is one conversion even enough to do