is one of the most popular tracking software in the affiliate marketing world. The fact that subsequent hosted trackers try to imitate its dashboard and tools is evidence enough of its success. Voluum’s price may not be an affordable one especially for newbie affiliates, it is certainly worth it.
Many pro-affiliates recommend Voluum because of their extensive data analytics. The platform says each visit involves more than 30 data points!
Let’s discuss Voluum’s most prominent tracking features.
There are many features that set Voluum apart from the competition when it comes to affiliate tracking tools
, but here are a few that really stand out:
Traffic Distribution AI
This intelligent system diverts traffic to the best performing landing pages and offers based on the user’s information. The AI does this by analyzing previous campaign data, so when a new visitor comes in, it sends the visitor to the best path that leads to a higher chance of success. Calculation happens in real time and the weights of each path are adjusted accordingly.
Fake traffic is one of the biggest concerns in media buying. Not only does it cause you to lose money, but you also lose your reputation as a reliable affiliate marketer. Voluum’s Anti-Fraud Kit looks into suspicious visits, analyzes traffic quality and protects your campaigns from invalid traffic.
Voluum Automizer is a built-in automation feature that lifts off work from affiliates. It allows to seemingly integrate selected traffic sources with Voluum using an API connection. As a result Affiliates are able to create rules that launch predefined actions when conditions are met. It also supports the creation of blacklists & whitelists of various dimensions.
There is a bit of a learning curve when first using your Voluum account, such as when adding traffic sources, affiliate networks, and even offers. Which tokens should I include? The learning phase is made easier by Affiliate Academy by Voluum! The Academy is a series of online courses for both beginners & more experienced affiliates. It's led by the creators of an ad tracker trusted by thousands of marketers around the world. And it's FREE!
Voluum tracking offers three account levels, and these are:
- Discover Plan – priced at $62 per month, this level includes one million events, one custom domain and the ability to look into campaigns in Voluum setup three months past. If you pay annually, it will only cost $44 per month.
- Profit Plan – priced at $128 per month, this plan accepts three million events, three custom domains and six months of specific campaign history. It also includes the AI Automation and custom notifications. If you pay annually, it will only cost $109 per month.
- Grow Plan – the most expensive account level, this plan includes all features in the tracker, plus the Anti-Fraud Kit, 10 million events, five custom domains and one-year data retention. This plan costs $417 per month, but you can get it cheaper when billed annually for only $248 per month.
All of these plans get a discount when you use our affLIFT Voluum promo page
If you’d like to see how it works, you can request to explore Voluum for seven days using sample data.
Voluum is a cloud-based tracking solution, which means there is no need to install software on your server. Just choose a plan
and start tracking.
Voluum is also a member of the affLIFT community! You can message @Voluum if you have any questions or post in their thread.
Did you know Voluum also has an integrated DSP? Run native traffic from directly within their platform using Voluum DSP