Fast answers. Long memory.
Since NIKO AI landed in your account this spring, it has picked up quite a few new skills. It can draft and edit campaigns, manage targeting, clone setups, estimate traffic and rates — across every major format.
In short, NIKO AI takes care of the routine work so you don’t have to.
But we weren’t going to stop there. Not with AI evolving this fast, and not when there was still so much more NIKO AI could become.
This time, we didn’t just add a few new features. We rebuilt the engine underneath NIKO AI from the ground up, taking everything it already knew and reworking it from the first line of code to the last.
The result? Faster responses, proper chat history, and more reliable execution when it comes to real campaign work.
NIKO AI now responds in real time
Ask a question, and NIKO AI starts answering immediately, word by word. No more waiting for one large block of text to appear.
NIKO AI now remembers every conversation
You get separate chat sessions with saved history: one thread for your Push tests in LATAM, another for a Telegram Ads experiment, and another for a quick rate check. Come back the other day, reopen a session, and NIKO AI 3.0 picks up where you left off. No more mixing different topics into one endless chat or explaining the same context again.
NIKO AI’s execution is more reliable
The new engine makes practical tasks — creating a campaign, changing a rate, or pulling your stats — more reliable and precise. Fewer misfires, fewer “let me try that again” moments, and more requests completed successfully on the first attempt.
In short: faster answers, conversations that stay on track, and campaign work that lands right the first time.
New conversations will start fresh in NIKO AI 3.0, but your previous chats remain available. It’s a fresh start, not a memory wipe.
It won’t launch, edit, or scale a campaign without your explicit confirmation. The engine may be faster, but the final decision is always yours.
Ilia Pasiuk, Self-Service platform product owner, said:
“We rebuilt NIKO AI because advertisers started treating it as a daily working tool, and a daily tool has to feel instant. So we focused on what advertisers experience every time they open the chat: speed, continuity, and reliable execution.”
The rollout is gradual, so if you don’t see NIKO AI 3.0 yet, it’s on its way.
Try it out and tell us what you think. NIKO AI is listening — faster than ever.
TALK TO NIKO AI NOW!
Since NIKO AI landed in your account this spring, it has picked up quite a few new skills. It can draft and edit campaigns, manage targeting, clone setups, estimate traffic and rates — across every major format.
In short, NIKO AI takes care of the routine work so you don’t have to.
But we weren’t going to stop there. Not with AI evolving this fast, and not when there was still so much more NIKO AI could become.
This time, we didn’t just add a few new features. We rebuilt the engine underneath NIKO AI from the ground up, taking everything it already knew and reworking it from the first line of code to the last.
The result? Faster responses, proper chat history, and more reliable execution when it comes to real campaign work.
Meet NIKO AI 3.0
Enough introductions. Here’s what NIKO AI 3.0 can do.TL;DR
What’s New for You
- Multiple chats with saved history: keep separate conversations for different campaigns and return to them whenever you need. Previously, NIKO AI supported only one conversation.
- Streaming responses: watch NIKO AI’s answers appear in real time. If your connection drops, the response resumes automatically.
- Response ratings: use
or 
to tell us whether an answer was helpful. - Automatic chat titles: NIKO AI names each conversation automatically, making it easier to find later.
- Clear action confirmations: before making any campaign change, NIKO AI shows a confirmation card with all relevant parameters. Nothing happens until you approve it.
- Full Self-Serve Platform access: NIKO AI can now work with the complete range of SSP features instead of a limited set of tools.
- Built-in Knowledge Base: ask questions about the platform and get answers directly in the chat.
- MCP connector: connect your SSP account to external AI tools using a dedicated connector button.
What You Will Notice First
Here are the three biggest changes in NIKO AI 3.0:NIKO AI now responds in real time
Ask a question, and NIKO AI starts answering immediately, word by word. No more waiting for one large block of text to appear.
NIKO AI now remembers every conversation
You get separate chat sessions with saved history: one thread for your Push tests in LATAM, another for a Telegram Ads experiment, and another for a quick rate check. Come back the other day, reopen a session, and NIKO AI 3.0 picks up where you left off. No more mixing different topics into one endless chat or explaining the same context again.
NIKO AI’s execution is more reliable
The new engine makes practical tasks — creating a campaign, changing a rate, or pulling your stats — more reliable and precise. Fewer misfires, fewer “let me try that again” moments, and more requests completed successfully on the first attempt.
In short: faster answers, conversations that stay on track, and campaign work that lands right the first time.
Your Old Chats Are Safe
Before you get started, there’s one thing to know: conversations from the previous version of NIKO AI remain available in read-only mode, so you can scroll back and copy anything you need.New conversations will start fresh in NIKO AI 3.0, but your previous chats remain available. It’s a fresh start, not a memory wipe.
Everything NIKO AI 3.0 Learned Stays with It
The rebuild changes how NIKO AI works, but everything it already knows how to do comes along with it:- Campaign work across formats: create and edit Push, Onclick (Popunder), Telegram Ads, Interactive Ads, and Paid Social Traffic campaigns directly from the chat
- Full targeting and scheduling: set GEO down to city level, OS, device, browser, language, connection type, and dayparting in one conversation
- NIKO AI 3.0 supports seven key workflows:
- Campaign planning
- Campaign reporting
- Campaign creation
- Campaign management
- Targeting setup
- Zone management
- Creative management
- Numbers on demand: rate recommendations, now powered by a new second-generation engine, traffic volume estimates for your budget, and test budget suggestions
- Your account at a glance: campaign stats, balance, and the full PropellerAds Knowledge Base behind every answer
NIKO AI Still Asks Before It Acts
NIKO AI can draft, recommend, and estimate, but every action involving your campaigns and budget requires your approval.It won’t launch, edit, or scale a campaign without your explicit confirmation. The engine may be faster, but the final decision is always yours.
Ilia Pasiuk, Self-Service platform product owner, said:
“We rebuilt NIKO AI because advertisers started treating it as a daily working tool, and a daily tool has to feel instant. So we focused on what advertisers experience every time they open the chat: speed, continuity, and reliable execution.”
How to Meet NIKO AI 3.0
Log in to your Self-Serve Platform account and start a chat. If the update has reached your account, NIKO AI 3.0 will greet you with its new sessions panel.The rollout is gradual, so if you don’t see NIKO AI 3.0 yet, it’s on its way.
Try it out and tell us what you think. NIKO AI is listening — faster than ever.
TALK TO NIKO AI NOW!
