- Joined
- Feb 6, 2020
- Messages
- 119
As a partner of Traffic Company (and a publisher in general), you are without a doubt very interested to see how your campaigns are performing. You probably know that you can log in to your control panel to check your results in our reports tool, but did you know a lot of publishers make use of a third-party reporting tool like AdsBridge, Voluum, LandingTrack, or Binom? Or maybe you've always wondered how you could benefit from using one of these platforms?
Advantages of a third-party tool.
The most important reason why people use a third-party reporting tool is because it bundles campaign data from multiple networks into one system. This way you can easily manage all of your campaigns in one place, without having to log in to a lot of different platforms.
Traffic Company has built-in support for tracking tool usage, by implementing the Postback URL (also known as a Callback URL or a S2S Postback). When you set up a Postback URL, Traffic Company will send a notification to the reporting tool of your choice with every successful conversion. This notification contains relevant data about this conversion like
Advantages of a third-party tool.
The most important reason why people use a third-party reporting tool is because it bundles campaign data from multiple networks into one system. This way you can easily manage all of your campaigns in one place, without having to log in to a lot of different platforms.
Traffic Company has built-in support for tracking tool usage, by implementing the Postback URL (also known as a Callback URL or a S2S Postback). When you set up a Postback URL, Traffic Company will send a notification to the reporting tool of your choice with every successful conversion. This notification contains relevant data about this conversion like
