So I am not understanding first the differences in the CPM cost between these two options in Propeller.
For example if I choose Onlick and CPM options, in the Countries and Bids I am seeing a whopping Recommended 2.113 for a $2.40 Offer.
However, if I choose Push and CPM options it shows as the Recommended 0.137
Why that big difference in traffic cost between those two options please?
For example if I choose Onlick and CPM options, in the Countries and Bids I am seeing a whopping Recommended 2.113 for a $2.40 Offer.
However, if I choose Push and CPM options it shows as the Recommended 0.137
Why that big difference in traffic cost between those two options please?