Are Advertising Networks Suitable for Targeting Tier-3 Countries?

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Today we want to discuss whether advertising networks are suitable for targeting Tier-3 countries.

In Tier-3 countries, payments are low and the population has low purchasing power. Because of this low purchasing power and low payments, the opinion is often voiced that you should not get involved with poor geos and it is better to immediately target Tier-1 countries. But it's not that simple. Tier-3 has a lot of traffic that can bring profit if targeted correctly. You can reach your audience using advertising networks in Tier-3 countries and make money, even with the low purchasing power.

We’ll explain in detail why you can profitably use Tier-3 traffic from advertising networks and provide multiple case study examples to analyze common mistakes made when targeting these countries.

Pros and Cons of Targeting Tier-3 Through Advertising Networks​

Here the overall advantages and disadvantages are of working with Tier-3 traffic, based on our experience managing campaigns for affiliates.

The manager shared the following insights, focusing specifically on the statistics and results they've seen from practicing affiliate marketers working with Tier-3 traffic:

Pros of Tier-3 Traffic:

• Low competition — Tier-3 countries are not in high demand among