- Oct 15, 2020
At the end of March, the largest marketplace AliExpress celebrates its birthday. It cheers up users with large AliExpress, the largest marketplace in the world, celebrates its anniversary at the end of March. The big discounts make users happy, as well as webmasters who have increased product demand, a high average check, and increased revenues. How is AliExpress going to surprise us this time?
When is the 2022 Anniversary Sale?
- Warm-up: March 23rd – 27th PST
- Sale: Mar. 28th – Apr. 1st PST
Traditionally, the attribution model applies during the sale “the first cookie wins”. Webmasters whose links led users to the marketplace website, and they added products to the shopping cart, will receive rewards for those purchases. It’s time to act!
So here are three possible scenarios:
- If the user puts an item in the cart, or they get a coupon during the warm-up and place an order during the sale, the first-click attribution is applied;
- If the user places the order directly during the sale, the standard last-click attribution is applied;
- If the user places the order directly during the warm-up, the