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Trying to understand ZeroPark pop traffic "inventory types"…

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Jimmy

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Staff Member
Community Leader
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Oct 15, 2019
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1,484
I’ve tested ZeroPark pop traffic in a few small campaigns recently and I want to start testing it out a bit more, but before I go full steam ahead I thought I’d just see if I could get a bit of advice about the different inventory types. I’d love to hear from @Zeropark or get advice from anyone who has used ZP pop a lot because I’m a bit confused…

So, when I go to create a new campaign I have to choose between 4 types of inventory:
  1. Pre-selected
  2. Premium
  3. Standard
  4. Remnant
(In this case the Premium is selected by default and I can change the radio button to select a different type, but can't unselect all types or select more than one type)

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But I’ve also found that if I duplicate a domain campaign as a pop campaign, then I can proceed without selecting any of the inventory types (i.e. none of the radio buttons are selected and I’ve tested a campaign without selecting any and it’s approved and runs).

Az3XSOr.png


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So my question really comes down to this…

Are the different inventory types “subsets” of the total inventory available, or are they separate pools?

What I mean
 
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