Running the AliExpress offer at HilltopAds: ROI 69,17%

[hilltopads]

Hi there!
Today, we would like to share a successful offer from the e-commerce niche, launched on our self-serve platform HilltopAds.

In this thematic case, you will learn how to effectively set up an e-commerce AliExpress advertising campaign and why this vertical is considered one of the most profitable for long-term operation. We will also demonstrate that campaigns with properly configured geotargeting achieve twice (or even more) higher conversion rates (CR), increase profits, and allow for optimizing efficiency by displaying ads only where they are relevant, excluding all those countries where people are not interested in the promoted product or simply...can’t read the ad text.

Key points of the case​

Offer: Aliexpress
GEO: IL, PL, ES
Traffic: Mainstream High and Medium Activity
Ad Format: Popunder mobile
OS: iOS
СРМ: IL - $1.0, PL - $2.3, ES - $1.02
eCPA: IL - $0.16, PL - $0.20, ES - $0.36
ROI: IL - 60%, PL - 90%, ES - 50%
Total ROI: 69,17%
Revenue: $2,030

AliExpress is one of the world's largest platforms for online shopping. It is based in China and owned by the Alibaba Group. The platform has transformed the meaning of e-commerce and