Low in Conversions? Try Setting Up IP2 Location Targeting

[OnclickA]

How It Works

Ad servers use a user’s IP address to determine their location by querying a database that maps IP addresses to geographic data. This enables targeted ad delivery based on location, improving relevance and engagement.

Common Targets in IP2 Location at OnClickA

• Commercial: Businesses and corporations.
• Organization: Non-commercial entities like governments or NGOs.
• Education: Universities and educational institutions.
• Fixed Line ISP: Fixed-line internet service providers.
• Mobile ISP: Mobile internet service providers.
• Military: Military organizations or networks.

Benefits of IP2 Location Targeting

• Improved Relevance: Tailor content and ads to users' specific locations, enhancing user experience.
• Reduced Waste: Focus advertising efforts on relevant audiences, saving costs and maximizing ROI.
• Higher Conversion Rates: Location-specific content increases user engagement and conversion rates.

Setting Up IP2 Location Targeting in OnClickA

• Access Your OnClickA Account: Log in or sign up for a free account.
• Create a New Campaign: Specify objectives and budget.
• Define Your Ad Format: Choose from display, video, or native advertising.
• Fill in Campaign Details: Craft ad content, select targeting options, and set campaign duration.
• Choose IP2 Location Targeting: Select the appropriate IP2 type in the "Other Parameters" section.
• Exclude VPN Traffic: Ensure accurate location