It has been a long time since I've revisited these goals, but today seems like a good day to do it
- Share what I know/experience
- Be as helpful as possible
- Answer all messages/emails
I believe I am doing pretty good at this part. Always trying to improve though.
Weekly
- Create/move public content to drive new organic membership (2nd biggest source of paid membership this year)
- Create/optimize ads (primarily FB/Google)
- Send out 2-3 mass messages
- Create 1 video lesson/guide
- Work with Partners to drive more business
- Add 1 new Article (coming 2019)
- Schedule 3-5 pieces of social media content (FB/Twitter)
- Pay members for Referral Program earnings
Organic traffic is up 335.91% this year compared to the previous time period. Moving content Public and creating more Public content (
Link Directory and Articles) has helped drive a TON of new organic traffic. High quality traffic. We are helping solve issues and provide resources for affiliates. In return, they're joining the community.
I need to work on my paid advertising for affLIFT. We are seeing some great traffic coming from Google Ads. I haven't done as well with Facebook, but I will be working to improve that.
I've been sending out 2 mass messages a week. Because I am now tracking email traffic properly, we've seen a 500%+ increase in email traffic to the community. This is helping reengage old members who became inactive and is driving new membership as well. Last month was the first month that email traffic outperformed organic traffic in both volume and conversion rate.
I have not bee creating new video lessons and guides. I can list a zillion excuses on why I haven't been able to accomplish this goal, but it's something I really need to focus on in the second half of this year.
We've added many new Partners to the community who are actively helping members. A few very active ones I can think of are
@Kintura,
@Voluum,
@Zeropark, and
@EZmob.com, and
@AdMaven. I believe most of these companies have gotten much more active in the community this year. We've had several contests, but I will definitely be working with these companies to use our contests to drive more business. This is a win-win for the entire community.
Monthly traffic on our Articles has been impressive. I'm working with
@jairene to get new content up weekly.
I am not giving myself a full check on social media because although I've done alright at it, I can improve. It doesn't help that my Facebook account has been suspended multiple times this year (unrelated to affLIFT) and when that happens I can't post to FB. Will be working to improve this. Still, our social media traffic is up 64.13% this year.
Our referral program is doing well. I've been paying out members every week for referrals. It's awesome to see so many people getting a recurring income just from affLIFT referrals. If you aren't promoting affLIFT,
check out our awesome program
- Run a contest
- Add 2 new Partners (
traffic sources/tools)
- Send 1 mass email (LPF/affLIFT)
- Find 2 new backlink opportunities
- Update homepage to improve CR/SEO
- Find and install great add-ons for improved experience (example: Link Directory)
We've had a contest most months. Some have bee really good. I will be working to improve this.
I believe 2 new Partners have been added every month.
I haven't been too focused on backlinks, but we've got some good ones anyway. I have been keeping a close eye on our SEO using
SEMrush and Nightwatch.
I updated the homepage once. I need to do another update soon and I'm also working on a WordPress setup where I can create landing pages to help people "Discover" everything affLIFT has to offer
I've added some features to affLIFT most months. We had a major update recently to the forum software and that has provided some new features. I currently have a
Coupons add-on I'll be adding soon so I can offer coupons as a promotion to incentivize new potential members of the community.
- Promotion/membership discount (may skip this in Q1 unless I do a $19/month membership discount the first week of 2019).
I've done a few promotions that have done really well. The biggest was definitely for affLIFT's 1st birthday. I will be doing another promotion next month for my birthday and then we'll finish the year strong with a Black Friday promotions
Overall, I am doing pretty well at knocking out these goals monthly. We've dipped below the 50 new registrations a day goal a few times over the past few weeks, but we're still going strong and should be able to hit 25,000 by the end of the year
