Movin
Lurker
- Joined
- Jul 31, 2023
- Messages
- 9
Hello Everyone! Been running my first native campaign, US Windows Desktop on Revcontent, and I was wondering if anyone could give advice on ad cycling/testing. Reading Varun's thread(which was very helpful) he mentioned desktop creatives get fatigue very quickly.
There are several times I think I've found a great creative, but it dies after a few days or couple of weeks. I'm only running on $150 a day and its a relatively high payout offer $100+, so sometimes it takes days for me to realize the creative has burnt out, and I feel like I spin my wheels a little finding winners, being profitable, then going through stretches of being unprofitable where after 2 or 3 or 5 times additional spend on a creative I get no conversions. Is this just the nature of desktop? What can I do to help mitigate this? Any help
There are several times I think I've found a great creative, but it dies after a few days or couple of weeks. I'm only running on $150 a day and its a relatively high payout offer $100+, so sometimes it takes days for me to realize the creative has burnt out, and I feel like I spin my wheels a little finding winners, being profitable, then going through stretches of being unprofitable where after 2 or 3 or 5 times additional spend on a creative I get no conversions. Is this just the nature of desktop? What can I do to help mitigate this? Any help