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- Feb 26, 2019
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Hey All!
Today we’re posting some insights about top performing Ad Exchanges, verticals and GEOs. You can expect these insights on a regular basis from now on!
How did we get get this information? We took internal data from the last 7 days and identified the crazy performing segments of traffic. This is a good starting point for those of you looking to understand what's trending now.
Welcome to Voluum DSP - Trending Now Series and check out below what's working well with native ad format in our platform:
RevContent - eCPM $0.37 - top verticals: gambling: casino & fantasy
My6Sense - eCPM $0.79 - top verticals: binary/forex & crypto
Powerinbox (email traffic) - eCPM $0.66 - top verticals: ecommerce & binary/forex & crypto
Nativo - eCPM $1.4 - top verticals: diet
Wordpress - eCPM $0.43 - top verticals: binary/forex & crypto; health & nutra
Ligatus (available thru My6Sense) - eCPM $0.49 - top verticals: ecommerce
Mobfox (in-app traffic) - eCPM $0.91 - top verticals: binary/forex & coupons & sweeps
Liveintent (email traffic) - eCPM $1.1 - top verticals: business & binary/forex & ecommerce
Note: these are global average rates based on wins. CPM may be different for your
Today we’re posting some insights about top performing Ad Exchanges, verticals and GEOs. You can expect these insights on a regular basis from now on!
How did we get get this information? We took internal data from the last 7 days and identified the crazy performing segments of traffic. This is a good starting point for those of you looking to understand what's trending now.
Welcome to Voluum DSP - Trending Now Series and check out below what's working well with native ad format in our platform:
RevContent - eCPM $0.37 - top verticals: gambling: casino & fantasy
My6Sense - eCPM $0.79 - top verticals: binary/forex & crypto
Powerinbox (email traffic) - eCPM $0.66 - top verticals: ecommerce & binary/forex & crypto
Nativo - eCPM $1.4 - top verticals: diet
Wordpress - eCPM $0.43 - top verticals: binary/forex & crypto; health & nutra
Ligatus (available thru My6Sense) - eCPM $0.49 - top verticals: ecommerce
Mobfox (in-app traffic) - eCPM $0.91 - top verticals: binary/forex & coupons & sweeps
Liveintent (email traffic) - eCPM $1.1 - top verticals: business & binary/forex & ecommerce
Note: these are global average rates based on wins. CPM may be different for your
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