- Joined
- May 3, 2018
- Messages
- 604
Hi guys!
Have you seen our latest blog? If not, here's the (pretty detailed) summary:
Sports Betting vertical in a nutshell
The Sports Betting vertical is very much connected to the gambling business, yet it makes sense to distinguish it as a separate category. In fact, this vertical takes from a few popular niches in affiliate marketing, that is regular sports betting, fantasy sports, e-sports, and even casino-style games, too.
Originally, the biggest boost in sports betting traffic could be seen around the time of big sporting events. These have naturally become a trigger for user-interest and allowed affiliate marketers to capitalize on that.
Sports Betting vs. COVID-19
But the global lockdown and cancellation of any big sporting events have impacted the sports betting industry, too.
We’ve all seen some stagnation when the virus first occurred, but after a momentary drop, the sports betting vertical has been slowly going up, reaching quite a promising level at this point.
The reason for that can be the fact that sports betting vertical is actually a mixture of a few smaller niches, which turned out to work pretty well during the quarantine period. These are:
Have you seen our latest blog? If not, here's the (pretty detailed) summary:
Sports Betting vertical in a nutshellThe Sports Betting vertical is very much connected to the gambling business, yet it makes sense to distinguish it as a separate category. In fact, this vertical takes from a few popular niches in affiliate marketing, that is regular sports betting, fantasy sports, e-sports, and even casino-style games, too.
Originally, the biggest boost in sports betting traffic could be seen around the time of big sporting events. These have naturally become a trigger for user-interest and allowed affiliate marketers to capitalize on that.
Sports Betting vs. COVID-19But the global lockdown and cancellation of any big sporting events have impacted the sports betting industry, too.
We’ve all seen some stagnation when the virus first occurred, but after a momentary drop, the sports betting vertical has been slowly going up, reaching quite a promising level at this point.
The reason for that can be the fact that sports betting vertical is actually a mixture of a few smaller niches, which turned out to work pretty well during the quarantine period. These are:
- The regular sports betting
