Setting Up Facebook Ads for Lead Generation in Affiliate Marketing.

[SpyLead]

We broke down the interface, tools, and stages of setting up Facebook Ads step-by-step, using a lead generation campaign suitable for verticals like nutra, e-commerce, crypto, and others.
For this, you will need a quality Facebook account, either standard or agency accounts. You can find current methods for launching ads from different accounts here.
The setup and launch of ads are done in Facebook Ads Manager.
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Click on the "Create" button.

In the pop-up window, select the campaign objective "Lead." This objective is best suited for generating leads in verticals like nutra, e-commerce, and crypto. Click "Continue."

Next, select "Manual leads campaign," which allows for detailed customization of all parameters.
Click "Continue."

Advertising Strategies​

Before setting up your ads, you need to decide on a strategy. In affiliate marketing, three main strategies for running Facebook ads can be distinguished:

• 1-1-1: One campaign, one ad set, one ad in the ad set.
• 1-3-1: One campaign, three ad sets, each with one ad.
• 1-1-3: One campaign, one ad set, with three ads.

Other