doubledouble
Super Contributor
- Joined
- Oct 5, 2019
- Messages
- 278
HI All,
A stupid question here.
I know that an offer with a high ECPM has a good chance to do well. But what calculations do you make with the ECPM?
a) How can you calculate the offer price say in the monetizer if you have ECPM, conversions etc.
b) I have an offer presented to me, it has an ECPM of 20. I know nothing else about that offer. What do I do with that information to make it useful (I cant set a CPM bid against that as ECPM and CPM are not the same
A stupid question here.
I know that an offer with a high ECPM has a good chance to do well. But what calculations do you make with the ECPM?
a) How can you calculate the offer price say in the monetizer if you have ECPM, conversions etc.
b) I have an offer presented to me, it has an ECPM of 20. I know nothing else about that offer. What do I do with that information to make it useful (I cant set a CPM bid against that as ECPM and CPM are not the same