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- Aug 28, 2018
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- 848
Country tiers are a way to categorize countries based on different factors, but mostly by how strong and established their economies are. There are 3 different tiers and understating the differences between them can help advertisers to select a proper offer.
It's important to know that every network categorizes countries differently, so make sure to check each and every network, rather than running offers automatically.
The main difference between the tiers is the payout, tier 3 countries usually have lower payouts that make advertisers avoid them to begin with, but we are here to prove that there are a lot of advantages to tier 3 countries that you should consider:
Lower rates: This is the most affordable tier out of all! If you are low on budget or simply don't want to spend a lot of money on a new test - tier 3 is the tier for you!
Huge volumes: Networks usually have double, if not triple the amount of traffic in tier 3 countries compared to tier 1 or 2 countries. More traffic equals a less saturated market.
Less competition: As mentioned above, a lot of advertisers tend to avoid tier 3 countries, missing a lot of great
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