Epocks
Super Contributor
- Joined
- Sep 21, 2021
- Messages
- 195
Hey guys,
I want to test a landing page variation after the email submit that has multiple offers instead of sending to 1 offer. I can easily track the conversions with FunnelFlux and have the revenue uploaded to Google...but I am trying to figure out if I would need to use a different bidding strategy than usual for this specific funnel.
I usually work with tCPA since I get a specific CPA based off the offer I am promoting...in this case however I would have 4 buttons that link to 4 different offers that have a variety of different payouts, roughly between $5-$10. Do you think continuing on with a tCPA bidding still and essentially letting all 4 different offer payouts feed back into Google reporting that would generate an overall CPA?
Im thinking either using Max Conversions and then hopefully being able to skip tCPA and
I want to test a landing page variation after the email submit that has multiple offers instead of sending to 1 offer. I can easily track the conversions with FunnelFlux and have the revenue uploaded to Google...but I am trying to figure out if I would need to use a different bidding strategy than usual for this specific funnel.
I usually work with tCPA since I get a specific CPA based off the offer I am promoting...in this case however I would have 4 buttons that link to 4 different offers that have a variety of different payouts, roughly between $5-$10. Do you think continuing on with a tCPA bidding still and essentially letting all 4 different offer payouts feed back into Google reporting that would generate an overall CPA?
Im thinking either using Max Conversions and then hopefully being able to skip tCPA and
