Any affiliate marketer knows that having a tracker is essential to succeed in this business. You have to be able to monitor your campaigns, after all. But what if you also want to manage your marketing funnels for your campaigns within the same platform?
There are tons of fine choices for trackers out there, but very rarely will you find one that includes a funnel management system integrated into the platform. This is where
FunnelFlux comes in.
As its name itself implies, this platform focuses on helping affiliates create funnels, monitor traffic, and analyze the user journey. It helps you create both simple and complex funnels using a drag and drop visual editor. Also, Funnel Flux allows you to track audiences from different platforms and traffic sources.
FunnelFlux Tracker
Two Available Versions
Do you want your tracker to be self-hosted or not? With this tracker, you have the option to choose whichever as FunnelFlux offers both types.
Funnel Flux Pro
This is the cloud-hosted, ready-to-use version. It offers fast redirects, unlimited reports, and Javascript tracking. There is a different pricing plan for every usage level with managed hosting (see Plans section below).
Its main benefit against the self-hosted version is that you don’t have to worry about finding a server that will host FunnelFlux for you. Also, their servers are globally distributed, so you can be confident that your links and pages open up quickly, whatever part of the world you are showing ads to.
Funnel Flux Self Hosted
Unlike the cloud-hosted one, the self-hosted version has only one pricing plan (which is also shown below). The biggest advantage of using the self-hosted version is that you are paying for a single license but can receive an unlimited amount of traffic.
Visual Funnel Builder
Funnel Flux has a visual builder that helps make the complex funnel creation into a simple process, very much like drawing on a whiteboard. You will be hard-pressed to find a tracker that also provides this feature.
Digital Element Integration
If you need to know not just the country or the city of your visitors, but also the carrier and ISP data, industry-leading provider Digital Element is who you should turn to. Funnel Flux provides access to Digital Element under the self-hosted plan.
Time on Page
With the help of on-page Javascript tracking, FunnelFlux is able to monitor the time the user spends on the page. The time tracker helps you determine your viewer’s level of interest, allowing you to evaluate which sources to blacklist and which ones to allow to the next level of your funnel.
Limitless Reporting and Segmentation of Data
In order to better understand your customer’s journey, you can drill down the data and scrutinize it by as many attributes as you like until you find the common denominator among your conversions. By segmenting your data, you can determine the ROI of each path or funnel and choose the best performing one.
Lifetime Value Tracking
A visitor’s lifetime value is how much a customer is worth to you from the start of the business-to-customer relationship until the end. This corresponds to how much the company gains from the customer’s purchases and subscriptions.
It is possible to track this if you use a marketing funnel and the visitor has been tagged. But instead of manually computing this metric, FunnelFlux gives you the opportunity to view the LTV with ease based on the heatmap within the funnel.
Multivariate Testing
You can create multiple variations of the different elements in a page, in effect allowing you to test all combinations in a single campaign. This way, you can find the greatest performing elements and come up with the best landing page version, without having to create multiple landing pages individually and running several campaigns.
The Optimizer Integration
If you want to minimize your campaign management tasks, having a tool such as
The Optimizer would be ideal. This paid tool can be integrated into FunnelFlux so you won’t have to go back and forth between platforms.
Bulletproof Tracking
FunnelFlux tracking platform is not only consistent in providing detailed results, but also coherent. This connotes that there is no disconnect in the tracking data of your visitors, even with ad and cookie blocks.
FunnelFlux Plans and Payments
As previously mentioned, this tracker comes in a managed hosting plan and a self-hosted plan. Subscriptions can be paid through the following payment channels:
- Visa, MasterCard or American Express credit cards,
- PayPal
- SEPA (Single Euro Payments Area)
- Bacs
- Payments Canada
- Direct debit
- Bankgirot
Self-hosted Plan
The self-hosted tracker has a license fee of $99 for a single installation, charged per month. Additional installations under the same account are available for 50% off.
To give affiliates a chance to navigate their way through the tracker, the self-hosted plan has a trial of $1 for the first month. Updates are automatic and can be done by simply clicking on the install button if it appears.
Managed Hosting Plan
Now for managed hosting,
FunnelFlux Pro has three pricing levels:
Core Plan
Priced at $99 per month, this plan accepts a million visitors per month. Overages are charged at $0.20 for every one thousand visitors.
Growth Plan
Charged at $299 per month, this plan accepts five million visitors on a monthly basis. Excess visitors are charged at $0.10 for every one thousand.
Scale Plan
The biggest pricing level, the Scale Plan is priced at $499 per month. It accepts 20 million visitors, with an overage fee of $0.05 for every thousand viewers.
All plans come with a 14-day free trial, unlimited custom domains, and data is retained for up to 12 months. Managed hosting has the additional benefit of not needing to tinker on the technical aspects of the tracker, and updates are likewise automatic.