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The Real State Of Facebook Ads in 2019 with Paul Jeyapal

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manu

Grand Guru
Joined
Dec 14, 2018
Messages
136
Hey LIFT'ers,

Just put out the 3rd episode of the Stacked Marketing Show. I had Paul Jey as a guest, someone you might have seen speak at a few conferences. He's also someone I regularly chat with about the state of the industry.

Funny story, Paul used to be a taxi driver until one rider changed his perception of what was possible and made him look into affiliate marketing.

Now, Paul’s hands-down one of the best people to talk business with, especially about Facebook Ads on a performance basis. He has built a team to support all sides of his operation so he went from lone wolf to super-affiliate with a team and business partners.

We talk:
  • Facebook policy changes from 2018 to 2019 and how to manage them
  • What FB cares about to give you good traffic
  • "Hacking the algorithm" versus good creatives
  • When and how to use automated rules for Facebook campaigns
  • What verticals are good on FB right now
  • How to do competitive research on Facebook
  • Working alone or having a team: how to choose and why?
  • Building teams and processes for any online business

Enjoy!
 
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