Prosperato
Lurker
- Joined
- Feb 19, 2019
- Messages
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A big treasure trove with 334 Pages, the Queen of the Net releases the latest Internet Trend Report.
You can check the full deck here:
Some key takeaways:
You can check the full deck here:
Some key takeaways:
- More than 50% of the world’s population has access to the internet, and it’s getting harder to reach new users.
- Global smartphone shipments fell by 4% in 2018, compared to 0% the prior year.
- 53% of the world’s internet users are located in the Asia-Pacific region, with China being the largest single internet market in the world, with about 0.8 billion internet users in the country.
- Seven of the top 10 companies in the world by market capitalization are technology companies, and four of the top six are US-based.
- E-commerce sales are up 12.4% over the prior year, which ticked up slightly over the 12.1% growth rate seen in 2017, but physical retail is also still growing, although only at about 2% in 2018 from the year prior.
- E-commerce also accounts for about 15% of the share of US retail sales now.
- Mobile advertising now accounts for 33% of advertisers’ ad purchases, up from 0.5% in 2010. Spending on print, TV, and radio ads have fallen as
