Smart CPM: outrun your rivals, not your budget

[Galaksion]

Meet your new budget’s assistant that helps you get more traffic of better quality for the same price! Smart CPM is a wiser pricing model that automatically adjusts your bid based on the competition. Ease your way to win the top traffic: set your rate, choose Smart CPM, and let your campaign race toward profit.

What is Smart CPM?
Smart CPM is a second-price auction payment model that automatically fine-tunes the best rate for your campaign on the analysis of rivals and within your chosen rate — mostly even less.
You specify the maximum rate you’re willing to pay for 1000 impressions to reserve the desired place and fight for traffic.
The system analyzes all the rates set by competitors and takes the rival’s bid nearest to you.
Instead of paying your full chosen rate, you spend only the next highest competitor’s bid + small extra step.

CPM VS Smart CPM

How does it work?

Smart CPM Benefits to gain the lead
Cut your ad campaigns’ costs
Smart CPM protects you from overbidding. If there’s a chance to buy traffic for less, the system will automatically reduce your rate. In most cases, you’ll end up paying noticeably less