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- Jun 11, 2018
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Thomas Owen on EPC testing across networks, playing the long game with JVs, and why story beats deepfakes in a winning VSL.
If you are an affiliate marketer looking for winning offers to promote on Facebook, here is how someone running an eight-figure business actually does it.
Thomas Owen has been an affiliate for six years. He spent his first six months in lead gen, got burned out fighting networks over payout caps, and moved into nutra offers right as COVID hit in March 2020. Five years later, he runs an eight-figure affiliate business, mostly through private and boutique offer relationships he has built directly with vendors, and teaches his approach inside his own community.
If you are an affiliate marketer looking for winning offers to promote on Facebook, here is how someone running an eight-figure business actually does it.
Thomas Owen has been an affiliate for six years. He spent his first six months in lead gen, got burned out fighting networks over payout caps, and moved into nutra offers right as COVID hit in March 2020. Five years later, he runs an eight-figure affiliate business, mostly through private and boutique offer relationships he has built directly with vendors, and teaches his approach inside his own community.
Key takeaways
Owen tests the same offer across multiple networks because the processor behind each one, not the checkout design, can shift conversion rate by two to three times. He thinks in joint ventures and long-term income rather than one-off campaigns, and still collects a weekly check from a deal he made two and a half years ago. He runs higher-risk verticals on Meta in a compliant way using multi-step quiz funnels, and he does not think a VSL needs a
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