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CPS vs Revshare. What’s best for your ProPush campaign?

ProPush

Grand Guru
Company
Joined
Aug 1, 2019
Messages
159
First, let’s check their differences.

What is CPS?​


CPS (Cost per Subscriber) is a very simple payment model. The principle is as follows: Users subscribe to push notifications > you get money for each new user.

To check the prices for each GEO, just go to your dashboard and open the Rates tab on the left.

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Please note that this model is not available for newcomers - you can only use it after rolling your offer for a while. You can apply for CPS if you gather 5000+ subscriptions daily during at least 3-5 days.

After you achieve this, we evaluate your traffic quality and open access to a CPS model if your traffic meets our quality standards. The thing is that with small traffic volumes it is almost impossible to get precise statistics - the data amount is just not enough. That is why CPS is an advanced option at ProPush.

What is RevShare?​


RevShare (Revenue Share) is efficient in the long run: Users subscribe > users interact with your offer or just stay subscribed > you get paid during all of their subscription time.

In RevShare, your income depends on the
 
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