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Conversions Drastically Reduced Today

Geozo

bismark123

Super Contributor
Joined
Feb 15, 2019
Messages
15
Hey afflift users,

So I have been running this dating offer on Propellerads for the last 12 days.

I was targetting HIGH CTR users and I bid for a certain CPM.

I was getting a decent 20 - 30% ROI daily from 40 - 50 conversions.

Today I got the same number of impressions, same CTR but the conversions dropped to 4. I did not make any changes to the campaign.

I checked with my affiliate manager, she said the offer has not changed.

What are the possible reasons for this?

I assume that HIGH CTR users mean fresh users most
 
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