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30% Decrease in Push Sub Conversion Rate

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Luke

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Staff Member
Community Leader
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Apr 17, 2018
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I am not trying to scare everyone, but I think it's important to pass along some information I received from someone in the industry that I trust.

They are seeing a 30% decrease in subscription rate (push subscriber conversion rate) from Chrome 79 to Chrome 80.

Chrome 80 is converting at 30% less.

The data I received is based on numbers specifically for today and is based off of over 1M clicks.

We'll see if the trend continues, but it appears those Chrome 80 changes may be starting to negatively effect subscriber rate.

Are you seeing similar results? Let us know 👍

You can learn more about the Chrome 80 update in these threads:
 
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