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ClickAdilla

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Feb 26, 2019
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💡 First rule of Gaming Vertical: People will always bet.

Betting is one of the affiliate marketing verticals that stays up and running no matter what. Excitement and the desire to make a profit still attract many players to bet on sports.

So, why to advertise Cricket? - Because it is the second Sports in terms of the number of fans. Cricket has even more fans than basketball, leaving hockey and tennis far behind.
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For ordinary people, betting begins and ends with bets on sporting events: football matches, major fights, Olympic results. In fact, the betting vertical is much wider: it includes eSports betting.

Sports and eSports statistics in 2022

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As you can see from the graphic, there is a clear evidence, that sports and e-sports are getting more popular through the year. There is a tendency - the amount of sport and e-sport ad campaigns is rising in June.


Features of GEOs

For Tier 3-4 countries, it is important to pay attention to available payment methods. While in Tier 1 everything can be paid with cards, in Tier 3-4 the situation differs. If the offer has all local payment
 
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