Guide 🔝 10 Most Popular Types of Offers in Affiliate Marketing

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In this article, I’ll show the 10 most popular types of offers in affiliate marketing- from mobile subscriptions and sweepstakes to evergreen verticals like dating, crypto, and ecommerce. I’ll show what makes each category unique, the best traffic sources to use and typical payout models.

Mobile & mVAS (Mobile Value-Added Services)​

This category includes offers where users subscribe to services via mobile billing:

• Games
• Wallpapers
• Horoscopes
• Streaming
• Ringtones

mVas stands for Mobile Value Added Services. Additional services for mobile operators, or VAS, are revenue-generating services that include all non-voice services provided by mobile operators. Telecommunication companies need VAS to increase the value of standard services, push subscribers to use them and increase the most important indicator for any operator — the average revenue per user (ARPU).

A flow, also called a conversion flow, is a way in which a user becomes a subscriber of a mobile service. A flow is an exact path a user takes to pay for a mVAS offer and receive the service. By now, you probably noticed there are several types of flows.

• 1 click flow - The easiest and the quickest flow type from a user’s perspective, 1 click flow offers to subscribe