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How to Track Costs with Skro Tracker
For all ad formats on PropellerAds, and all pricing models (except CPM for Push Notifications and CPM for Interstitial Ads), just select Auto as the Cost model in @Skro tracker, like this:
Let me put all that in one table:
Ad Format (PropellerAds)...
How to Track Costs with BeMob Tracker
I already mentioned that there are 5 different pricing models available on PropellerAds platform:
CPA Goal
CPC
SmartCPC
CPM
SmartCPM
And here are available pricing models per ad format in a table:
Ad Format
CPA Goal
SmartCPC
CPC
SmartCPM
CPM...
Statistics page
Let’s dive into the Statistics page - all your campaigns should be listed here.
Lot’s of filters and fields here - let me try to explain each of of them:
Time frame selector - if you want to see the statistics for a certain period only (like last 30 days), use this menu.
Time...
Launching a new Telegram Ads campaign
Telegram Ads is the most recent ad format PropellerAds introduced (in the end of 2024).
Since there are more than 950 000 000 active users on Telegram already, this seems like a good new format to test. So, here’s how to do it.
Campaign Name - put...
Launching a new Survey Exit campaign
Survey Exit format was introduced in 2023. Since traffic from this ad format comes from a survey page, you might try running a direct link campaign to the offer with the landing page (or split test). Since the audience here is already warmed-up, you might see...
Launching a new Push Notifications campaign
Let’s see what we need to do to create a new push notifications campaign!
Campaign Name - put whatever you want here. (or read this)
Add to folder - not required, but you can use this if you want to organize (or group) your campaigns.
Advertising...
Launching a new onClick campaign
Let’s start with the onClick (popunder) format, since it’s the ad format with the most volume on PropellerAds.
Click on the Create campaign button in the top navigation bar, and soon you’ll see a Create campaign form, like this one:
By default, Onclick ad...
Retargeting with Audiences
Not many traffic sources offer retargeting options, but PropellerAds does.
Retargeting is a form of online targeted advertising directed to users who have visited your website but left without completing a desired action (purchase, deposit, sign-up, etc.)...
Conversion Tracking
If you want to see conversion on the PropellerAds statistics page or run campaigns on CPA Goal pricing mode, you must have a working Postback URL set up correctly. This means your tracker must post conversions back to your traffic source.
Here is a simple flow:
To make...
How to Add PropellerAds Traffic Source to MaxConv Tracker
Adding traffic sources to MaxConv tracker is pretty easy.
Select Traffic Sources from the main menu, and then click on the + Create button.
You’ll see a popup with a lot of templates. Search for “propellerads” and click on the logo...
How to Add PropellerAds Traffic Source to Skro Tracker
Next - let’s see how we can add PropellerAds to @Skro tracker. Logon to your Skro account, select Traffic Source from the left menu and then click on the + Create button.
There are plenty of templates already available in Skro tracker...
How to Add PropellerAds Traffic Source to BeMob Tracker
Let’s see how we can add PropellerAds as traffic source to your BeMob tracker
Select Traffic Sources from the main menu, and then open the drop-down menu near the + New button and select + New From Template.
You’ll see a popup like...
Available Pricing (Bidding) Models on PropellerAds
There are 5 different pricing models available on PropellerAds platform:
CPA Goal - most affiliates start with CPA goal because this bidding model usually gives you traffic from best converting zones from that start so you don’t have to build...
Ads in Telegram mini apps
The most recently introduced ad format is Ads in Telegram mini apps. It’s a new marketing channel with 100M impressions daily.
A few months ago, I ran a quick test with this format. You can read my guide here...
Survey Exit Ads
I’m sure most of the members are familiar with surveys from Zeydoo since some of you tried to promote those surveys at some point. After a few months of testing,PropellerAds decided to offer traffic from those surveys in 2023., and called the format Survey Exit Ads.
The audience...
In-Page Push Ads
In the previous post, I’ve explained Classic push notifications (that require a user to subscribe to receive them).
In this post, I’ll show how In-Page Push ads work. I think “ads” is the better term here, since technically there are not notifications - they just appear that...
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