LazyGuy
Super Contributor
- Joined
- Nov 3, 2022
- Messages
- 523
Hi, recently some of my campaigns have shown good potential with CPA Goal campaign.
The thing is that CPA Goal campaign start with -80% ROI on day 1 and after spending $30-50 in testing the ROI increases to -40% to -25% ROI. I believe with optimization I can scale it to make it a profitable campaign.
But after 2-3 days the CPA Goal campaign stops delivering traffic like the traffic would reduce to 20% only or almost stop. If I increase the bid price then once again the traffic volume increases a bit but my negative ROI widens and then after 2-3 days it would stop again around -25% to -40%.
How do I optimize my campaigns?
What are the some metrics do you strictly follow to disable non performing or loss making zones from the beginning itself?
Please share your experience and strategies.
Thanks
The thing is that CPA Goal campaign start with -80% ROI on day 1 and after spending $30-50 in testing the ROI increases to -40% to -25% ROI. I believe with optimization I can scale it to make it a profitable campaign.
But after 2-3 days the CPA Goal campaign stops delivering traffic like the traffic would reduce to 20% only or almost stop. If I increase the bid price then once again the traffic volume increases a bit but my negative ROI widens and then after 2-3 days it would stop again around -25% to -40%.
How do I optimize my campaigns?
What are the some metrics do you strictly follow to disable non performing or loss making zones from the beginning itself?
Please share your experience and strategies.
Thanks
