Zeropark is one stop shop for all your affiliate marketing needs as they have Pops, redirect, push traffic for mainstream & adult campaigns. They have huge volume of traffic for every segment and their moderation are fast and affiliate friendly. They have good targeting options and their support is awesome as they share whitelist of top performing sources for every vertical & GEO. You can test campaign with as low as $5/day budget. Their UI is user friendly and allow to check data for each dimension and then exclude dimensions(sources/target/browsers) per their performance in the UI itself (without pulling any report separately). Their automatic optimization rules are life saver and help to optimize campaigns when you are not monitoring by preventing spend on dimensions which are not performing for your campaign
Following are some pros, cons and suggestions for Zeropark
Pros
- Huge quality volume
- User friendly UI
- Great targeting options
- Categorization of inventory (standard, premium, per-selected)
- Rule bases optimization rules
- Mainstream & Adult traffic in one UI
- Affiliate friendly moderation
- Newbie friendly minimum deposit & campaign budget limits
Cons
- Browser targeting (for me this is huge as they do not have mobile browser targeting option and because of that I had end up spending on non-performing browsers so many times)
- Language targeting: Again a big problem to not able to filter traffic by language
Suggestions
Traffic estimator: It would be great to have a traffic estimator while creating campaign to estimate reach
Multi Geos: It would be great to have an option to target multi GEOs for target & sources whitelist campaigns
Language & Browser targeting option
Category targeting: Option to target vertical/category of traffic (for example health, technology)