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ZeroPark Push Traffic with Very Low CTR?

noisyboy

Grand Guru
Joined
Nov 8, 2019
Messages
1,048
So, last night I went to sleep with a RON Push campaign on ZeroPark. I thought I'd set up the budget to be $20, but when I woke up I realized I set it to be $50. When I woke up, I found that ZP spent it all. Astonishingly, the CTR from the landing page was only 1.68%. Given that push users intentionally click on ads; in my opinion, it's a very low percentage. I also set up the same campaign on EVADAV last night, and the CTR was 17.51% and the campaign actually turned out to be profitable.

zp-png.9212


At the end of the day, the campaign on ZP spent $74.03 and I made back $20 worth of conversions.

I was running an SOI sweeps offer.

ZP sent a shit load of clicks that do not even click through my landers.

What's your take on this? What kind of CTR do you generally see in
 
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