The killer feature to segment your audience in pop campaigns!

[Galaksion]

Imagine: Your ad campaigns get salespeople who take a more personal approach to customers. Galaksion introduces the game-changing feature — Audience Targeting. It's more than a tool: your new strategic ally that helps to target your campaigns on specific user categories based on information about previous interactions with our ads and user activity.

The reasons to test the Audience Targeting feature:
enhance conversions and the performance of your offer by engaging the right audience at the right time;
choose which user types you want to work with;
customize audiences according to your needs;
optimize costs by allocating your budget to strategies that bring measurable results;
get more precise and deeper targeting with insights and information to guide your advertising strategies for the best outcome.
This feature rocks exclusively Pops CPM campaigns!

How does Audience Targeting work?
You have the opportunity to target all user types simultaneously or to focus on specific ones.

Target Categories Galaksion has:

• New Users

Tap into first-time visitors to gain off-the-chart engagement levels and higher conversion rates! However, to compete for traffic, you also need to set higher costs.

• Regular Users

Use the loyalty of frequent visitors who consistently engage with the content and