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Interstitial vs push for finance offers

jonasnielsen

Lurker
Joined
Jun 6, 2023
Messages
18
Does anyone have any experience in lead generation for finance offers with interstitial vs push ads? Which format has performed better?
And why do interstitial clicks tend to be so much cheaper than push clicks - is push traffic simply more desirable because of its traffic source or conversion quality and hence more demand =
 
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